Comments on: Virgin giving SA a taste of “real marketing” http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/ Blogger, Entrepreneur and Public Speaker on all things web Fri, 10 Sep 2010 09:37:52 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: des coull http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/comment-page-1/#comment-1029 des coull Mon, 27 Nov 2006 19:29:22 +0000 http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/#comment-1029 had no correspondence from virgin since receiving card. is this good or bad. A little worried abount repaying account. Anyone from Virgin Credit Card please send statement. had no correspondence from virgin since receiving card. is this good or bad. A little worried abount repaying account. Anyone from Virgin Credit Card please send statement.

]]> By: JasonBagley.com - Trying to make cents of life http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/comment-page-1/#comment-225 JasonBagley.com - Trying to make cents of life Thu, 31 Aug 2006 10:42:16 +0000 http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/#comment-225 [...] As you might know, I recently received my Virgin credit card, but they sent me the wrong one. (The one on the right.) So I gave them a call and in a week, they sent me my Bling. I have heard of people complaining about the service and delays in receiving cards, but the benefits will pay off in the long run. Give them a chance to find their feet. As they say, Rome wasn’t built in a day, and neither are all the hiccups ironed out when launching a nationwide business in South Africa. Hey, I can’t complain about getting 5% interest on any spare cash I have lying in it. [...] [...] As you might know, I recently received my Virgin credit card, but they sent me the wrong one. (The one on the right.) So I gave them a call and in a week, they sent me my Bling. I have heard of people complaining about the service and delays in receiving cards, but the benefits will pay off in the long run. Give them a chance to find their feet. As they say, Rome wasn’t built in a day, and neither are all the hiccups ironed out when launching a nationwide business in South Africa. Hey, I can’t complain about getting 5% interest on any spare cash I have lying in it. [...]

]]> By: Jason http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/comment-page-1/#comment-138 Jason Wed, 26 Jul 2006 12:51:35 +0000 http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/#comment-138 Don't be dissapointed if you get the wrong card. I did =( I've phoned to get a replacement, so it should be here soon... I hope. Enjoy it. Don’t be dissapointed if you get the wrong card. I did =(

I’ve phoned to get a replacement, so it should be here soon… I hope. Enjoy it.

]]> By: andrew http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/comment-page-1/#comment-137 andrew Wed, 26 Jul 2006 12:40:30 +0000 http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/#comment-137 Got my PIN yesterday, and thought exactly the same thing! Cards getting delivered on Friday, and then my firends... And then! I will have arrived. Apparently. But I really think they need to do cheque or current accounts as well, would make life a lot easier. Got my PIN yesterday, and thought exactly the same thing!

Cards getting delivered on Friday, and then my firends… And then! I will have arrived.

Apparently.

But I really think they need to do cheque or current accounts as well, would make life a lot easier.

]]> By: Mark http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/comment-page-1/#comment-132 Mark Wed, 12 Jul 2006 08:27:13 +0000 http://www.jasonbagley.com/2006/07/11/virgin-giving-sa-a-taste-of-real-marketing/#comment-132 The angle they are entering the market at, and their marketing material, sounds very similar to 20twenty's approach to banking. Unfortunately, 20twenty was short lived and has now been bought out by Standard Chartered I think. I did enjoy their unique young and energetic approach to banking. Hopefully Virgin manage to learn from 20Twenty's mistakes. Virgin Money do have Richard Branson's wallet behind them though, so marketing the brand extensively is not a problem. Something 20Twenty didn't have. The angle they are entering the market at, and their marketing material, sounds very similar to 20twenty’s approach to banking.

Unfortunately, 20twenty was short lived and has now been bought out by Standard Chartered I think. I did enjoy their unique young and energetic approach to banking.

Hopefully Virgin manage to learn from 20Twenty’s mistakes. Virgin Money do have Richard Branson’s wallet behind them though, so marketing the brand extensively is not a problem.

Something 20Twenty didn’t have.

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