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    Category — Marketing

    Being a Purple Cow (2 comments)

    26 March 2008  Marketing, Social Media

    The Purple Cow by Seth GodinI picked up Seth Godin’s Purple Cow book the other evening at Exclusive Books and sat down to start reading it when one of the stores staff members told me that they were closing in 5 minutes. Damn.

    So, a spur of…

    My Dad, the builder and marketer (0 comments)

    23 February 2008  Marketing, Raves

    My dad, who stays just outside Barrydale on a pretty big farm, is the local handyman come builder, come farm manager, come “help everyone”.

    Anyway, he can build you a house too if you ask nicely, and when one of their…

    Facebook Magazine (3 comments)

    11 February 2008  Marketing, Social Media

    I spotted this magazine while browsing CNA on Sunday:

    Facebook Magazine

    This just shows you how one website - Facebook - has opened up so many opportunities for people. This magazine is not affiliated with Facebook, so all it is, is someones idea that people…

    Google USB flashdrive (0 comments)

    5 February 2008  Marketing

    Update: Found out where the flashdrive came from… Our client used to work for Google in the UK!

    I was at a client today giving training on our products. While at his desk, I spotted this:

    Google USB Drive

    A Google USB Drive! Ok, it’s not…

    Stormhoek wine available in Checkers (2 comments)

    2 December 2007  Marketing, South Africa, Web 2.0

    Stormhoek wineI’m a huge fan of Stormhoek wine - especially the way they market their wine and the whole Web 2.0 angle they add to it (Who would’ve thought a wine would embrace the web as much as they do!). The only…

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